But one bright day the Tallinn Music Week broadened its concept. Now it’s not only about throwing half emptied plastic cans of beer into an cheerful concert crowd that dances in ecstasy. But about the impact of music and culture and technology and food and everything else that’s somehow connected to pop music. And also about having free drinks and peeking at pretty peers. Sounds a little like the SXSW of the Baltic region, looks like double the fun.

And it must be fate that Tallinn Music Week – including conference talks, music festival and design market – takes place between 27 March and 2 April. That’s one more reason for you to travel with us, have 48 hours of innovation in Tallinn and many more hours of great music and nightlife.

Tallinn Music Week, 27 March – 2 April, 2017.

Website of Tallinn Music Week